We designed a new visual identity for Howlpot. Inspired by the brand's philosophy of creating a beautiful and meaningful life with pets, we reinterpreted its values through a new symbol and visual language to deliver a consistent and emotionally resonant brand experience. From the logo, color system, and typography to packaging, we aimed to build a warm and trustworthy brand image using simple forms, refined colors, and a friendly symbol.
https://howlpotshop.co.kr/